Sydney, Australia – 8 April 2025 – Man of Many, Australia’s largest men’s lifestyle publication and an award-winning independent digital media brand, is proud to announce its official membership with the Local & Independent News Association (LINA).
This new industry affiliation reinforces Man of Many’s ongoing commitment to delivering high-quality, independent journalism and fostering a vibrant, diverse media landscape across Australia. As an Industry Member of LINA, Man of Many joins a growing network of local and digital-native news publishers united by a shared mission: to strengthen public interest journalism and support sustainable, community-focused media.
“Our decision to join LINA is a natural progression in our journey as an independent publisher,” said Scott Purcell, Co-Founder of Man of Many. “As we continue to scale and evolve, it’s important that we remain actively connected to the broader independent news ecosystem. LINA provides an invaluable support network – from editorial resources and legal guidance to funding opportunities and training – all tailored to help publishers like us thrive in a rapidly changing digital landscape.”
Man of Many as a publication has consistently championed innovation, transparency and social responsibility, including becoming Australia’s first 100% carbon-neutral digital publisher under the Federal Government’s Climate Active standard.
The partnership with LINA enables Man of Many to further embed these values while contributing meaningfully to the association’s broader mission to strengthen independent, hyperlocal journalism nationwide. Man of Many’s editorial team will now have access to LINA’s extensive suite of shared services, educational resources, and peer-to-peer knowledge – helping to bolster impact in both local reporting and national coverage.
“We’re incredibly excited to collaborate with other like-minded publishers and contribute our perspective to LINA’s growing community,” added Purcell. “Independent media is more important than ever, and by working together, we can better advocate for the future of journalism in Australia.”
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For additional information, please contact:
Scott Purcell – Co-Founder, Man of Many – scott@manofmany.com (+61 403 496 680)
About Man of Many
Man of Many is Australia’s largest men’s lifestyle site and the country’s first 100 per cent Carbon Neutral digital publisher. Established in 2012, Man of Many’s mission is to inform, engage, and empower Australians with comprehensive, accurate, and timely content across lifestyle, culture, technology, and significant public issues. With over 2 million monthly readers and over 900,000 social followers, Man of Many provides premium yet approachable content that resonates on a global scale. Proudly independent and award-winning, Man of Many is dedicated to their purpose of empowering people to make positive investments in themselves and their communities.
About LINA
The Local & Independent News Association (LINA) is a national industry body supporting the growth and sustainability of digital, hyperlocal, and independent news publishers. LINA provides training, resources, legal and operational support, and strategic advocacy to strengthen public interest journalism across Australia.
