Sydney, Australia – October 24, 2024 – Man of Many, Australia’s largest men’s lifestyle publication, also offers dedicated creative agency services, and is excited to announce its latest collaboration with Seiko. Seiko approached Man of Many’s creative agency services department to develop and produce a premium video and photography campaign for the release of the highly anticipated Prospex Alpinist Australasian Limited Edition.
This campaign, specifically crafted for Seiko’s marketing team, brings to life the rugged beauty of the Australian Outback, where Seiko’s new timepiece finds its inspiration. The project highlights Man of Many’s expertise in high-quality creative production and innovative brand storytelling, showcasing not only Seiko’s craftsmanship but also the natural wonders of Australia’s iconic landscapes, with scenes shot on location at Broken Hill and Silver City Highway.
“We are thrilled to work alongside Seiko on this exciting project. Capturing the essence of the Australian Outback while highlighting the stunning features of the Prospex Alpinist has been an incredible experience,” said Harry Parsons, Head of Branded Content at Man of Many. “This timepiece reflects the perfect blend of adventure and sophistication, and we are proud to tell this story through our creative vision.”
The campaign includes premium video and photography, with a visual narrative that aligns Seiko’s Prospex Alpinist against the vibrant red-earth hues of Australia’s deserts. The watch’s signature red dial mirrors the natural beauty of the landscape at sunrise and sunset, deepening the connection between Seiko’s design and its environment.
“This collaboration with Seiko showcases our capability to deliver immersive, high-quality content for brand partners through our creative agency services,” said Frank Arthur, Co-Founder at Man of Many. “As we continue to grow beyond publishing—adding events, creative services, and launching new ventures like exclusive memberships, product collaborations, e-commerce, and podcasting in 2025—this campaign underscores our ongoing commitment to bringing brands closer to their audiences.”
The video and photography created by Man of Many’s creative agency will be featured across Seiko’s in-store screens, digital platforms, and online advertising, delivering compelling visuals that elevate their marketing strategy.
Links:
Campaign Video
Campaign Photography
Credits:
Client: Seiko Australia
Production Partner: Man of Many Media
Campaign Management: Harry Parsons, Man of Many
Photographer: Harry Hayes
Talent: Harry Parsons, Man of Many
Cinematographer: Milu Abdallah
Production: Harry Parsons, Man of Many
Director: John Guanzon, Man of Many
Editor: John Guanzon, Man of Many
Audio Engineer: Luke Fuller
Video Colourist: Marcus Friedlander
Article Content Creation: Rob Edwards, Man of Many
Location: Broken Hill
Ends.
For additional information, please contact:
Frank Arthur – frank@manofmany.com – +61 421 391 841