AUDIENCE

Meet Your Brand's Next Big Fans

Our audience is the lifeblood of our publication and we make it a habit to get to know them. Through all our comprehensive touchpoints, Man of Many engages a community of affluent, savvy, style-conscious, metropolitan men in search of the coolest brands and products to best fit their lifestyle. They stay active, work hard, spend handsomely and know the difference between exquisite and ostentatious.

Our STATS
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Unique Readers

Monthly Website Visitors

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Social Followers

Across Instagram, Facebook, TikTok, YouTube & More

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Newsletter Subscribers

With a 45 per cent open rate

Our Key Demographics
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Male

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Average Age

$ 0 K

Average HHI

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Tertiary Educated

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In Major Cities

Who We Speak To

Affluent, Educated, Informed

Man of Many reaches a community of affluent, savvy, style-conscious, metropolitan men, engaged with content focusing on tech, fashion and lifestyle, and in search of the coolest brands and products to best fit their lifestyle. They stay active, work hard, spend handsomely and know the difference between exquisite and ostentatious. Our audience is perfectly aligned with contemporary brands for advertising due to our urban, stylish, and tech-savvy readership.

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Consider a product or brand more favourably after reading about it on Man of Many

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Consider quality more important than price in major purchase decisions

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Have considered purchasing a product or service they discovered via Man of Many

low crossover with other publisherS

We Reach an Audience That Others Don’t

At Man of Many, we like to think we’re one of a kind and as such, we value our uniqueness. Over the years we’ve cultivated an influential readership that is not only engaged, it’s unlike that of any of our peers. Through research, we’ve found that our audience of decision-makers and thought-leaders come solely to Man of Many for their lifestyle content, confirming we are the go-to destination for the modern man. 

Do not read GQ Australia 97%
Do not read Boss Hunting 97%
Do not read Dmarge 93%
Do not read Urban List 90%
Do not read Concrete Playground 89%
Do not read Broadsheet 85%

Source: Nielsen Unique Audience Duplication, April 2021

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Position Your Brand in Front of Our Active Audience

Arrange a complimentary consultation with our team and transform your reach!

FAQs - Your Questions Answered

Helping you to address common queries to clarify any uncertainties. We’re here to answer any questions you may have and explore partnership opportunities.

Our audience primarily falls within the 25-44 age range. This demographic is highly engaged, with a keen interest in lifestyle, technology, fashion, and fitness content.

Approximately 60-65 per cent of our audience is male, while 35-40 per cent is female. This diverse readership allows us to cater to a broad spectrum of interests and preferences.

Our three largest markets are the United States, Australia and the United Kingtom. In Australia,there is a strong presence in major cities such as Sydney, Melbourne, and Brisbane.

Our readers are passionate about a variety of topics including technology, finance, fashion, fitness, whisky, and general lifestyle content. They are trendsetters and early adopters, always on the lookout for the latest products and trends.

Many of our readers are professionals with a higher-than-average disposable income. They are discerning consumers, often looking for premium products and services that enhance their lifestyle.

Advertising with Man of Many offers brands the opportunity to connect with a highly engaged, affluent audience that values quality and innovation. Our targeted approach ensures your message reaches the right people, driving higher engagement and conversion rates.

We offer a range of advertising options including display ads, sponsored content, social media campaigns, and bespoke partnerships. Our team works closely with advertisers to create tailored campaigns that align with their goals and resonate with our audience.

Absolutely. We provide comprehensive reports detailing the performance of your ad campaign, including metrics such as impressions, clicks, engagement rates, and conversion data. This ensures transparency and allows you to measure the return on your investment effectively.

We utilise advanced targeting techniques based on user behaviour, demographics, and interests to ensure your ad reaches the most relevant audience. Our data-driven approach maximises the impact of your advertising efforts.

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