Sydney, Australia – 27 June 2024 – Man of Many, Australia’s largest digital men’s lifestyle publication, proudly announces the launch of its CREATION Digital Edition. Fronted by a trio of internationally recognised cover stars, the latest quarterly volume explores the creative process from all angles, celebrating the thinkers, doers, and dreamers who bring ideas to fruition.
Kicking off with an Australian exclusive, CREATION sees Hollywood actress Alexandra Daddario recount her unique journey from indie favourite to cultural icon. According to Nick Hall, Man of Many Editor-in-Chief, ‘The White Lotus’ star’s candid and honest feature set the tone for an inspiring collection of stories.
“There are few people on Earth who better encapsulate the creative zeitgeist than Alexandra. As a creative working in one of the most competitive industries on earth, she’s faced her fair share of disappointments, but after a blockbuster showing in one of the biggest television series of all time, she’s become a shining example of what can happen when an artist refuses to compromise their art,” Hall said.
Expanding on the success of the inaugural Digital Edition, which introduced a dedicated platform housed within the Man of Many website, the latest Edition takes readers inside Man of Many’s key verticals: watches, automotive, entertainment, and fashion.
Featuring a curated selection of inspiring stories of perseverance, resilience, and personal growth, the CREATION Edition continues an era of premiumisation for the Sydney-based media publication. The exclusive long-form features, interviews, analysis, and reports share unique perspectives on the creative process behind some of the world’s best-loved products.
“Our second Digital Edition is a celebration of the innovators and visionaries who shape our world,” said Hall. “This collection of stories is among the most diverse we have curated, however, they all share a common underlying theme: that the act of making, whether it be whisky, food, art, or music, is not a job or a vocation but a gift that must be nurtured. Our CREATION Edition is a love letter to passion and a reminder that art is almost never purely for art’s sake.”
Digital Cover Stars
Gracing the digital covers for Q2 are three incredible talents who embody the spirit of creation:
- Alexandra Daddario: With her dynamic roles in film and television, Daddario exemplifies creativity and adaptability in the entertainment industry. In an Australian exclusive, ‘The White Lotus’ star talks about setbacks, breakthroughs, and the ‘finicky’ nature of Hollywood.
- Patrick Dempsey: Known for his dual careers as an actor and race car driver, Dempsey’s story is one of passion and versatility. In a revealing personal account, the screen legend detailed the thrill of starring in Michael Mann’s ‘Ferrari’ and how he managed to one-up Steve McQueen.
- Tom Morello: The legendary guitarist and activist continues to push boundaries in music and beyond. In an exclusive interview, Morello reveals how he found his signature sound, his predictions for the future of the electric guitar, and what revolution in the modern age really means.
Additionally, this edition features in-depth interviews and profiles with:
- Joel Edgerton: The acclaimed actor and filmmaker discusses his latest projects and creative process.
- Chef Nobu Matsuhisa: The world-renowned chef talks about his culinary innovations and the global success of his restaurants.
- Heather Tillott: The Sullivans Cove distillery manager explains the art, science, and ‘revelation’ behind the Tasmanian label’s award-winning whisky.
The launch of the CREATION Digital Edition follows a period of remarkable achievement for Man of Many, with the lifestyle brand named Media Platform of the Year at the B&T Awards 2023 and Website of the Year at the Mumbrella Publish Awards 2023. Additionally, the team was recognised at the 2024 Digital Media Awards Asia, winning GOLD for Best Native Advertising, SILVER for Best Newsletter, and SILVER for Best Lifestyle Site, while co-founder Scott Purcell claimed MediaWeek’s 2024 Next of the Best Award for Publishing.
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For additional information, please contact:
Frank Arthur – frank@manofmany.com – +61 421 391 841
About Man of Many
Man of Many is Australia’s largest men’s lifestyle digital publication and a resource for the latest in products, culture, and style. Mumbrella Publish Awards’ Website of the Year and B&T Awards’ Best Media Platform for 2023, Man of Many is a proudly independent online destination for the latest news, features, and insights from industry experts. Man of Many has a particular focus on men’s cultural, lifestyle, and public interest matters, including health and wellbeing, as well as investigating consumer trends, exploring local news and events, and reporting on technology and consumer product news.
